Repeating Posts Multiple Times in Publlish
Learn whether Publlish supports repeating or recurring posts, how to set up content that posts on a schedule, and the best approach for evergreen content you want to reshare regularly.
If you have evergreen content — tips, FAQs, product reminders, or recurring campaign messages — you may want to schedule the same post to go out more than once. This guide covers Publlish's current capabilities for recurring content and the best workflow for content you want to reshare.
Does Publlish Have Automatic Recurring Posts?
Publlish does not have a native "set a post to repeat every X days" feature. Each post is scheduled individually — there's no automatic recurrence setting like a calendar app's recurring event.
However, there are straightforward workflows to achieve the same result.
The Best Approach: Duplicate and Reschedule
The most efficient way to repeat a post in Publlish is to duplicate it and set a new scheduled time:
- Find the post you want to repeat — in your Queue, Calendar, or published history
- Click the three-dot menu → Duplicate
- In the composer, update the scheduled time to when you want it to go out next
- Optionally edit the caption slightly (recommended — avoids duplicate content flags on some platforms)
- Schedule
Repeat this for each future occurrence.
Using Templates for Recurring Content Formats
If you have a recurring content format — a "Tip Tuesday" post, a weekly product highlight, a monthly roundup — save it as a template rather than duplicating a specific post each time.
Workflow:
- Create the post format as a template with placeholder text (e.g. "[Tip of the week]: [Tip content here]")
- Each week, open the template from your Template Library
- Fill in this week's specific content
- Schedule
Templates are faster than duplicating because they give you the structure without pre-filled content that needs to be overwritten. Post templates guide →
For Evergreen Content: Build a Rotating Library
A common agency approach for evergreen content is to build a rotating library:
- Create 10–20 evergreen posts (tips, FAQs, product benefits, testimonials)
- Schedule them spread out over the coming weeks or months
- As they publish, duplicate them and reschedule 2–3 months later
- Keep the cycle going — the content rotates without needing constant creation
This approach keeps your channels active even during periods when no new content is being created, and ensures followers who joined recently see content they haven't encountered before.
Frequently Asked Questions
Can Publlish automatically repeat a post on a schedule? Not currently — there's no native recurring post feature. Duplicate and reschedule manually, or use templates for recurring formats.
Will reposting the same content hurt my reach? On most platforms, exact duplicate content may be flagged or receive reduced distribution. Edit the caption slightly between reposts — even small changes help. On X, exact duplicate posts are blocked by the platform (duplicate status error).
How far apart should I space repeated posts? At minimum, 4–6 weeks between reposts of the same content on the same channel. Followers and the algorithm both notice repetitive content posted too frequently.
Is there a way to see which posts I've previously reposted to avoid duplicating too soon? Check your published post history and use content tags to mark evergreen posts with a "Recycled" or "Evergreen" tag so you can track when they last went out. Content tags guide →