Connecting Facebook Groups to Publlish
Learn how to connect a Facebook Group to Publlish, what admin permissions you need, how to publish to a Group, and how to troubleshoot common Facebook Group connection issues.
Facebook Groups are a powerful community-building tool for brands and agencies — and Publlish supports publishing directly to Groups alongside your Pages and other channels. This guide covers how to connect a Facebook Group and what to know about Group-specific publishing behaviour.
Facebook Groups vs. Facebook Pages in Publlish
Before connecting, it helps to understand how Groups differ from Pages in Publlish:
Facebook Pages connect straightforwardly and have full API publishing support. Most brands use Pages as their primary Facebook presence.
Facebook Groups have more variability depending on Group settings. Public Groups generally work smoothly; private Groups or those with posting restrictions may require additional configuration. Groups also have slightly more limited analytics access compared to Pages.
Both can be connected and managed within Publlish side by side.
What You Need Before Connecting a Group
- You must be an Admin of the Facebook Group you want to connect
- The Group must have its posting settings configured to allow admin publishing via third-party tools (most Groups do by default)
- The Facebook account you use to connect must be the same account that has Group admin access
How to Connect a Facebook Group
- In your Publlish dashboard, go to Channels → Connect a Channel
- Select Facebook Group
- Log in with the Facebook account that has Admin access to the Group
- Grant Publlish the necessary permissions — make sure to allow Group management permissions when prompted
- A list of Groups you admin will appear — select the Group you want to connect
- Click Connect
Your Facebook Group will appear in your Channels list. You can now schedule and publish posts directly to it.
Publishing to a Facebook Group
Publishing to a Facebook Group works the same way as publishing to a Page:
- Click New Post in Publlish
- Select your Facebook Group from the channel selector
- Write your post, add media if needed
- Schedule or publish immediately
Group-specific publishing notes:
- Posts published via Publlish will appear as posted by the Page or profile connected to the Group admin account — not as a generic "Publlish" post
- Some Groups have post approval settings enabled — if the Group requires admin approval for posts, your scheduled posts may sit in the approval queue even when published through Publlish
- Links, images, and videos are all supported for Group posts
Group Privacy Settings and Their Effect on Publishing
| Group Privacy Setting | Publishing via Publlish |
|---|---|
| Public Group | ✅ Fully supported |
| Private Group | ✅ Supported (posts visible to members only) |
| Group with post approval required | ⚠️ Posts go into approval queue |
| Group with restricted posting (members only) | ⚠️ May require config — contact support |
If your Group has post approval turned on, you'll need to manually approve each post in Facebook after Publlish submits it. Consider turning off post approval for admin-published content in your Group settings if you want fully automated scheduling.
Troubleshooting Facebook Group Connections
My Group doesn't appear in the list during connection You must be an Admin of the Group — Member or Moderator roles are not sufficient. Check your role in the Group's Member Management settings.
Posts are going into an approval queue instead of publishing directly Your Group has post approval enabled. Either approve the posts manually in Facebook after Publlish submits them, or go to your Group settings and disable post approval for admins.
My Group connection broke after I changed my Facebook password Changing your Facebook password invalidates existing connection tokens. Refresh your Group connection from the Channels page. How to refresh a channel →
I'm getting a permissions error when connecting You may have declined some of the Group permissions Publlish requested. Disconnect and reconnect, accepting all permissions this time.
For a full list of Facebook error codes, see the Facebook error library →
Frequently Asked Questions
Can I publish to a Facebook Group with Publlish? Yes, as long as you are an Admin of the Group. Connect the Group through Channels and publish from the Publlish composer.
Do I need to be the Group creator to connect it? No — you just need to have Admin role in the Group. Group creators are automatically Admins, but any Admin can connect the Group to Publlish.
Can I connect multiple Facebook Groups? Yes. Each Group counts as one channel on your plan. See plan limits →
Will Publlish posts to my Group show who posted them? Posts will be attributed to the Facebook account (Page or profile) used during the Group admin connection flow.
Can I connect both a Facebook Page and a Facebook Group? Yes. Connect each one separately — they count as individual channels.
What if my Facebook Group is secret (invite-only)? Secret Groups are not visible in Facebook's API, which means they cannot be connected to Publlish. Only Public and Private Groups can be connected.